This week on The Mediatox Podcast, I sit down with my friend, co-author, and longtime collaborator Bob Hutchins—digital strategist, psychologist, and one of my favorite people to learn from.
In our conversation, two themes rise to the surface:
“The medium is the message.” This famous line from Marshall McLuhan isn’t just something Bob quotes—it’s a lens he lives by. You’ll hear how the shape of our tools reshapes our lives, often in ways we don’t immediately see.
The Media Tetrad. Bob introduced me to this framework years ago, and it stuck: every piece of technology does four things—it enhances something, makes something obsolete, retrieves something from the past, and eventually flips into its opposite. Once you learn to spot these patterns, the world makes a little more sense.
This episode is a conversation between two people who care deeply about what it means to be human in a digital age. It’s not about fear or nostalgia—it’s about personal awareness and agency.
Share this post